Payment Gateways for Pakistani Shopify Store Owners
Published on Aug 22, 2024
In the rapidly evolving e-commerce landscape of Pakistan, integrating reliable and efficient payment gateways is crucial for the success of any online store. This guide will explore the options available for Shopify store owners in Pakistan, addressing the challenges and providing solutions for seamless payment integration.
Understanding the Payment Gateway Landscape in Pakistan
Current Available Options
For Shopify store owners in Pakistan, the payment gateway options are currently limited. The primary providers available are:
- 2Checkout
- FasterPay
These are the official credit/debit card providers supported by Shopify for Pakistani merchants. However, it’s important to note that some users have reported high transaction fees associated with these services, particularly with 2Checkout.
Alternative Payment Solutions
While the official options may be limited, there are alternative payment gateways that Pakistani Shopify store owners can consider:
- PaymentWall
- Skrill
- Atome
These alternatives may offer more flexibility and potentially lower fees, making them worth exploring for merchants looking to optimize their payment processes.
Integrating Available Payment Gateways
Steps for Integration
To integrate the available payment gateways into your Shopify store:
- Log in to your Shopify admin panel
- Navigate to “Settings” and then “Payments”
- In the “Accept payments” section, select “Choose alternative payment”
- Look for the supported gateways (2Checkout or FasterPay)
- Follow the prompts to set up your chosen gateway
It’s crucial to carefully review the terms, fees, and requirements of each gateway before integration to ensure it aligns with your business needs.
Exploring Local Payment Methods
Popular Local Options
In Pakistan, several local payment methods are popular among consumers:
- JazzCash
- EasyPaisa
- HBL
- UBL
Many Shopify store owners in Pakistan are keen to integrate these local payment solutions due to their widespread use and customer familiarity.
Current Limitations
Unfortunately, as of now, direct integration of these local payment methods into Shopify is not officially supported. This limitation poses a significant challenge for Pakistani e-commerce businesses looking to cater to local payment preferences.
Workarounds and Future Possibilities
Alternative Approaches
While direct integration isn’t currently possible, some merchants have found workarounds:
Cash on Delivery (COD): Many Pakistani Shopify stores opt for COD as a primary payment method, given the limitations of online payment integrations.
External Payment Links: Some store owners use external payment links or manual payment processes for local methods, though this can be less seamless for customers.
Third-Party Services: Exploring third-party services that can facilitate local payment integrations, although this may require additional setup and potentially higher fees.
Advocating for Change
The Pakistani e-commerce community has been vocal about the need for better payment integration options:
Market Potential: With a population of over 220 million, Pakistan represents a significant market opportunity for e-commerce platforms like Shopify.
Repeated Requests: Many users have repeatedly created and deactivated stores due to the lack of suitable payment gateway solutions, indicating a strong demand for improvement.
Community Feedback: There’s a growing call for Shopify to consider adding Pakistani payment gateways to their supported list, which could significantly boost adoption in the region.
Best Practices for Pakistani Shopify Store Owners
Optimizing Current Options
While waiting for more integrated solutions, store owners can:
Educate Customers: Clearly communicate available payment options to build trust and reduce cart abandonment.
Offer Multiple Options: Provide a mix of online and offline payment methods to cater to different customer preferences.
Stay Informed: Keep up-to-date with Shopify’s payment gateway updates for the Pakistani market.
Planning for the Future
As the e-commerce landscape evolves:
Be Prepared: Stay ready to quickly adopt new payment solutions as they become available.
Engage with the Community: Participate in Shopify forums and local e-commerce groups to share experiences and learn from others.
Provide Feedback: Continuously communicate with Shopify about the need for better payment integration options in Pakistan.
The Road Ahead
The integration of local payment gateways like JazzCash, EasyPaisa, HBL, and UBL into Shopify remains a key aspiration for Pakistani merchants. While the current options are limited, the growing e-commerce market in Pakistan suggests that improvements are likely on the horizon.
Shopify has acknowledged the challenges and the potential of the Pakistani market. The process of integrating new payment gateways involves complex negotiations with local financial institutions and compliance with regulatory requirements, which explains the current limitations.
For now, Pakistani Shopify store owners must navigate these challenges creatively, utilizing available options while advocating for better solutions. As the e-commerce ecosystem in Pakistan continues to grow, it’s likely that more integrated and efficient payment solutions will emerge, opening up new opportunities for online businesses in the country.
By staying informed, adaptable, and engaged with both the Shopify platform and the local e-commerce community, Pakistani merchants can position themselves to thrive in this evolving digital marketplace.
Take Our Quick Quiz:
Which primary product image do you think has the highest conversion rate?